Second only to setting the right listing price, the initial presentation and pre-marketing of your home are probably the single most important factors in getting your home sold fast and for the most amount of money. Here's our comprehensive 20-point marketing plan.
- Seller to make any repairs or improvements discussed
- Review and complete all required disclosures
- Set up ShowingTime to schedule all showings and monitor feedback
- Input property info into buy/sell match database program
- Contact all inquiries from recently listed/sold comparable homes
- Mail Just Listed cards
- Call around neighborhood
- Stage property and take 35-40 photos
- Add to COMING SOON on homesellingteam.com
- Install lockbox
- Schedule open house if applicable
- Scan property disclosures for posting on MLS
- Email listing information to top ten offices/agents
- Optimize listing on internet real estate sites
- Install directional signs to property (depends on location/zoning)
- Place sign order and install post sign
- Listing submitted to SmartMLS and populated to real estate websites
- Set up online Market Watch and auto email notification
- Feedback reports on all showings
- 25-30 day marketing and pricing review
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